OutThink, founded in London in 2015, sells software that trains employees in cybersecurity and measures how they behave, which it calls "cybersecurity human risk management". The company cites human behaviour as behind "91% of security incidents and data breaches", and names Whirlpool, Danske Bank, Rothschild and NatWest among its customers.
OutThink announced a €2 million EIC grant in December 2021 to "accelerate worldwide adoption" of its platform. We found no OutThink project in CORDIS, the EU's project database. In October 2022 it raised $10 million in a seed round led by AlbionVC. Its accounts at Companies House show cash of £1.6 million at the end of 2024, down from £4.17 million two years earlier, and accumulated losses of £6.03 million.
Company file
- Legal entity
- OutThink Ltd, 09643149, London
- Founded
- 17 June 2015
- Founder and CEO
- Flavius Plesu
- Product
- Cybersecurity human risk management platform
- Investors
- AlbionVC (lead), Gapminder, TriplePoint Capital, Forward Partners, Innovate UK
- Named customers
- Whirlpool, Danske Bank, Rothschild, NatWest
- EIC award
- OUTTHINK, October 2021 cut-off, grant only
Where OutThink Stands Today
OutThink's news page lists a conversational AI feature in June 2024, a US advisory board member in August 2024 and a brand ambassador in January 2025; nothing has been posted since. Companies House shows share allotments in March 2025, November 2025 and March 2026, a variation of share rights and a new director in September 2025, but no funding round has been announced. The 2024 accounts show net assets of £1.97 million, down from £3.62 million a year earlier.
The Technology: Measuring Security Behaviour
OutThink's platform delivers security awareness training and tracks how staff respond; the company's blog argues that awareness training alone "is not enough" without changing behaviour. In June 2024 the company said it had introduced "the world's first conversational AI into cybersecurity" training. It has published no independent data on how much its platform reduces incidents.
"This award is a powerful endorsement of our technology and team and comes at a time when there is excellent momentum in the business following nearly four times growth in recurring revenues over the last year."
Flavius Plesu, CEO and founder of OutThink, December 2021What the EIC Project Promised, and What the Record Shows
The award described OutThink as "the first Cybersecurity Human Risk Management (CHRM) platform", and the company said the grant would speed up worldwide adoption and system integrations. Without a CORDIS record, there are no project results to compare with that aim. The company's accounts show headcount rising from 12 in 2022 to 22 in 2023, then holding at 23 in 2024.
- Platform developmentDeliveredAI features added.
- Follow-on capitalDelivered$10M seed, 2022.
- Worldwide adoptionNot shownNo revenue disclosed.
- EIC project accountabilityNot shownNo CORDIS record.
What Has Happened Since the Award
The Money
OutThink files small-company accounts without a profit and loss statement, so its revenue is not public. The balance sheet shows accumulated losses rising from £4.27 million at the end of 2023 to £6.03 million at the end of 2024, a loss of about £1.75 million in 2024, and cash falling from £3.0 million to £1.6 million. Share premium rose by only about £100,000 in 2024.
What cannot be checked
OutThink's revenue, how much of the €2 million grant was paid and by which body, and the size of the share allotments in 2025 and 2026 are not public.
Why Europe Should Care
OutThink is a British company that won EIC grant money for a cybersecurity product. With no CORDIS record and no published revenue, the public cannot see what the grant achieved, only that the company is still spending more than it takes in.
What the project promised
The first cybersecurity human risk management platform, adopted worldwide.
What the record shows
A $10M seed round, 23 staff, £6M of accumulated losses and cash of £1.6M at the end of 2024.
The Verdict
Still burning, still quiet
OutThink used its EIC grant and seed money to grow a team and a product. Its accounts show a company that has not yet reached scale and has not announced new funding since 2022.
OutThink has not been asked for comment for this article. It is based entirely on company statements and UK company filings, linked throughout.
