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Why Karos's EIC Accelerator Carpooling Grew, Just Not to €100M

October 7, 20262,362 words12 min

Karos sells carpooling as public transport: a phone app that predicts commuters' trips, pairs drivers with passengers going the same way, and is paid for largely by employers and local authorities rather than by the riders. The Paris company was selected in the European Innovation Council's January 2020 EIC Accelerator pilot cut-off with blended finance, a grant plus equity, for a project called UNITE, according to the European Commission's list of selected companies, which names Karos as the project's only beneficiary. The EU grant was €2,154,019 towards a total cost of €3,077,170, according to CORDIS.

The proposal set a target that has not been met: UNITE was to bring Karos 500,000 new users, 10 contracts with cities and more than 550 corporate clients, and "a revenue over 100 M€ by 2024". The two Karos companies together reported €17.99 million of revenue for 2023, according to the INPI ratios dataset for the operating subsidiary and the same dataset for the parent. Both were profitable that year. The company is active and, since July 2026, in exclusive talks to buy BlaBlaCar Daily, according to the Journal de l'Automobile.

€2.15MEU grant for UNITE, 70% of the project budget
€17MFunding round, November 2023
€13.59MRevenue of Karos France SAS, 2023
€100M+Revenue UNITE promised for 2024

Company file

Legal entity
Karos Mobility SAS (named KAROS until October 2022), SIREN 802798975
Operating subsidiary
Karos France SAS, SIREN 849781364, created March 2019
Registered
June 2014
Headquarters
10 rue de la Paix, Paris
Leadership
Olivier Binet (president), Tristan Croiset (managing director), co-founders
Investors
Ring Capital, Citizen Capital, Aster, Eiffel Investment Group, Macif Innovation, EIC Fund
Staff (register band, 2024)
20 to 49 at Karos Mobility; 50 to 99 at Karos France
EIC project
UNITE, EIC Accelerator pilot, January 2020, blended finance

Where Karos Stands in 2026

Karos is operating and trying to buy its main rival. On 20 July 2026 Karos and BlaBlaCar announced exclusive negotiations for Karos to take over BlaBlaCar Daily, BlaBlaCar's commuter carpooling business. Together the two would have about 150,000 active carpoolers a month, more than 11 million trips a year, over 250 local authorities and 1,500 companies as partners, according to the Journal de l'Automobile and the deal page of adviser Cambon Partners, which says Ring Capital, Citizen Capital and Eiffel Investment Group are putting in new equity. CFNews also reported the talks on 21 July 2026. The deal still required consultation of employee representatives; no completion had been announced when this article was checked, and the price is not public.

The deal follows a public contract win. In July 2025 Île-de-France Mobilités, the transport authority of the Paris region, made Karos the sole operator of its subsidised carpooling service for two years, renewable for two more, replacing a scheme run through BlaBlaCar Daily, Klaxit and Karos, according to the Journal de l'Automobile. The new Covoit IDFM app was officially launched on 10 February 2026 and had recorded 380,000 passenger trips and 50,000 registered users by then, according to Banque des Territoires.

The register shows no insolvency proceedings for either company. The most recent notices in BODACC, the French official gazette, are a capital increase in April 2025 and a board appointment in April 2026. The last annual accounts in BODACC for both companies are those for 2023, published in July 2024; no notice of 2024 accounts appears for either company.

The Technology: Carpooling Run Like a Bus Network

Most carpooling platforms, BlaBlaCar's long-distance service among them, let drivers post trips and passengers search for them. Karos instead learns users' daily movements, predicts their trips over the coming days and proposes matches automatically, including combined itineraries with public transport, its co-founder Olivier Binet told CORDIS in an article on the company's first EU project, a €50,000 SME Instrument Phase 1 feasibility study that ran from January to June 2017. The point is flexibility: commuters are not tied to one colleague's timetable, and drivers are matched only where the detour is small.

The business model is the other difference. The UNITE objective on CORDIS describes "a public-transportation-like business model applied to carpooling", sold through two product lines: Karos Territories for local transport authorities and Karos Enterprise for employers. In practice, cities, regions and companies pay drivers and subsidise passengers so that short trips into suburbs and rural areas cost riders little. In Île-de-France, drivers now receive €2 to €3 per passenger, capped at €200 a month, and holders of the Navigo transit pass ride twice a day for free, according to Banque des Territoires.

The proposal's claim that Karos extends public transport "by a factor of 10" at "a transport cost divided by 10" is the company's own, and no independent test of it has been published. Karos's figures also do not agree with one another. Its November 2023 press release counts more than 10 million carpooled trips and 12,000 tonnes of CO2 equivalent avoided; its website today shows "7M+" carpools and 4,010,200 kg of CO2 avoided.

What UNITE Promised, and What CORDIS Shows

UNITE ran from 1 June 2020 to 30 September 2022, signed on 10 May 2020, under the Horizon 2020 SME Instrument call that funded the EIC Accelerator pilot. Its objective named three technical work packages: integration of carpooling into Mobility as a Service (MaaS) apps run by public transport networks, technical scalability, and tools to change users' mobility habits. The published report for the second period says there was "significant progress on all the work packages", that the pandemic "forced us to delay the growth of the R&D team for several months", and that for MaaS integration "a proof of concept was released and we plan to release a major deployment by the end of the year". CORDIS publishes no report text for the first period, only titles of seven quarterly progress reports.

The commercial targets can be checked against outside sources.

  1. 10 contracts with citiesDeliveredBy November 2023 Karos named Lyon, Toulouse, Aix-Marseille, Île-de-France, La Réunion, Grenoble, Lorient and Cholet among its authority clients (Citizen Capital; Karos).
  2. MaaS integration with public transportLateProof of concept at project end; the planned "major deployment" was not announced. Covoit IDFM, an app inside the regional transport authority's ecosystem, followed in 2025 and 2026.
  3. 500,000 new usersClaimed400,000 users in March 2021; the website now claims "1M+" users, with no definition or date and no independent figure.
  4. More than 550 corporate clientsNot achievedMore than 400 clients in total, companies and authorities together, in November 2023.
  5. Revenue over €100M by 2024Not achieved€17.99M across the two companies in 2023; no 2024 accounts are public.

The grant clearly funded a working product that public authorities buy, and the scale-up continued after the project. But the revenue target was more than five times what Karos reported in 2023, and the user and client numbers that the company has published since do not show the targets being met. The delivery rating here is therefore partly delivered.

The EIC Fund Stake

The equity half of the award did reach the company. The EIC Fund lists KAROS in its portfolio of invested companies, with a company page quoting Olivier Binet. In March 2021 Karos announced a €7 million round from Macif Innovation and the EIC Fund, which Frenchweb and L'Info Durable described as the fund's second investment in France, after CorWave. Karos said then that its revenue had nearly doubled in 2020 to €2.8 million and that it had more than 400,000 users and 150 corporate and public clients; L'Info Durable put the staff at 35. Karos's own magazine carried the same announcement.

The proposal planned €3.2 million of EIC equity. The amount the fund actually invested has not been published. BODACC records the EIC Fund's appointment to the Karos board in a notice of May 2021 and its departure in a notice of February 2024, when Ring Capital and Citizen Capital joined the board. Whether the fund still holds shares is not public; it remains on the EIC Fund's portfolio list.

What Karos Has Achieved Since the Award

Expansion abroad started in September 2021, when Karos launched Ta'Med in Denmark with the motorists' association FDM, according to its magazine. A German brand, GoFlux, followed in 2022 and a first Spanish deployment with Vitoria-Gasteiz in September 2023, according to the November 2023 release. How much revenue these markets bring in has not been published.

In November 2023 Karos Mobility raised €17 million in a round led by the impact investors Ring Capital and Citizen Capital, with Aster, Eiffel and Macif Innovation reinvesting, according to the Journal de l'Automobile and the investors' press release. The release said trips on the app had risen 2.5 times year on year, that Karos was "désormais rentable" (now profitable), and that the company aimed to become an entreprise à mission, a French legal status for companies with a stated social purpose. The national company directory does not list Karos Mobility as an entreprise à mission, though it flags the company as part of the social and solidarity economy.

The Money

The profit claim matches the filings. Karos Mobility, the parent and EU grant holder, made a net profit of €619,074 in 2022 and €292,996 in 2023, on 2023 revenue of €4,398,825, after losses of €1.93 million in 2018 and €1.47 million in 2019, according to the INPI ratios dataset. Karos France, the operating subsidiary, reported revenue of €13,589,554 and a net profit of €1,727,360 for 2023 in the same dataset. Its equity-to-assets ratio was minus 29.9%, which means its equity was negative at the end of 2023. Several earlier years were filed with a confidentiality declaration, so the full series is not public.

What cannot be checked

No consolidated group accounts are public, so it is not clear how much of the two companies' revenue is internal. No 2024 accounts appear in BODACC for either company. The EIC Fund's investment amount, the price of the BlaBlaCar Daily deal and the share of Karos's revenue that comes from public subsidy schemes are also not public.

Why Europe Should Care

Commuter carpooling sits directly on public policy. France's national daily carpooling plan, launched with €150 million, aims for three million carpooled trips a day, a level the government says would cut French emissions by 1%, according to Banque des Territoires. At EU level, the Commission's Sustainable and Smart Mobility Strategy aims for a 90% cut in transport emissions by 2050 and for connected multimodal travel, the kind of integration with public transport UNITE was meant to build.

That dependence on public money is also the risk. Karos's growth came from contracts with authorities and from subsidised trips, and the Île-de-France deal shows how one tender can decide a market. The BlaBlaCar Daily takeover, if completed, would bring two of the three apps that previously served the Île-de-France scheme under one owner, which leaves authorities with fewer bidders in future tenders.

What UNITE promised

500,000 new users, more than 550 corporate clients and over €100 million of revenue by 2024, with carpooling built into public transport apps across Europe.

What the record shows

About €18 million of revenue across two companies in 2023, a profit, over 400 clients, a MaaS proof of concept, the Paris region contract and four countries, but nowhere near the revenue target.

The Verdict

A survivor, not a €100 million company

Karos used its EIC grant and equity in the years when the pandemic emptied commuter cars, came out profitable, and is now consolidating its market. That is a real result for a mobility start-up. The numbers it promised the EIC were never close: 2023 revenue was less than a fifth of the 2024 target, and the corporate client goal was missed.

Karos has not been asked for comment for this article. It is based on public records, company statements and EU project data, linked throughout.

Industry

Mobility and transportShared mobility

Focus
  • Carpooling
Technologies
  • Artificial intelligence
  • Cloud software
Keywords
  • Commuting
  • Mobility as a Service
  • Employers
  • Local authorities

Start with the EIC Accelerator

Expert review for Step 1 and Step 2, suitability assessment and grant screening.

Eureka Network

Eureka Network offers multiple international collaborative R&D programs including Network Projects, Clusters, Eurostars, Globalstars, and Innowwide, with funding ranging from €50K to €6.75M per project depending on the specific program. The network focuses on market-driven innovation and deep-tech development across diverse technology sectors including ICT/Digital, Industrial/Manufacturing, Bio/Medical Technologies, Energy/Environment, Quantum, AI, and Circular Economy. Applicants include SMEs, large enterprises, research organizations, universities, and startups, with Eurostars specifically targeting R&D-performing SMEs.

EIC Transition

EIC Transition provides up to €2.5 million in funding to bridge the 'valley of death' between laboratory research and market deployment, focusing on technology maturation and validation. The program supports single legal entities or small consortia of 2-5 partners including SMEs, start-ups, spin-offs, and research organizations. Technology areas include Health/Medical Technologies, Green/Environmental Innovation, Digital/Microelectronics, Quantum Technologies, and AI/Robotics.

EIC STEP Scale-Up

EIC STEP Scale-Up offers substantial equity investments of €10-30 million for established deep-tech companies ready for hyper-growth and large-scale expansion. The program targets SMEs or small mid-caps with up to 499 employees who have secured pre-commitment from qualified investors. Focus areas include Digital & Deep Tech (Semiconductors, AI, Quantum), Clean Technologies for Net-Zero goals, and Biotechnologies.

EIC Pre-Accelerator

EIC Pre-Accelerator is a pilot program providing €300,000-€500,000 in funding for early-stage deep-tech development and preparation for the EIC Accelerator program. The initiative is exclusively available to single SMEs or small mid-caps from 'Widening countries' to support regional innovation development. The program covers deep-tech innovations across physical, biological, and digital domains.

EIC Advanced Innovation Challenges

EIC Advanced Innovation Challenges is a new pilot program offering €300,000 (Stage 1) and up to €2.5 million (Stage 2) for breakthrough deep-tech solutions through ARPA-style staged funding with demand-side integration. The program targets single entities or small consortia (2-3 partners) including SMEs, start-ups, and research organizations. Focus areas include Physical AI for autonomous robotics and New Approach Methodologies (NAMs) for animal-free biomedical testing, requiring TRL 4 entry with end-user commitment.

EIC Pathfinder

EIC Pathfinder offers up to €3 million for Open calls and up to €4 million for Challenge-based calls to support early-stage research and development with proof-of-principle validation. The program requires research consortia with a minimum of 3 partners from 3 different countries, including universities, research organizations, and SMEs. Technology focus areas include Health/Medical, Quantum Technologies, AI, Environmental/Energy, and Advanced Materials.

EIC Accelerator

EIC Accelerator provides flexible funding options including blended finance (€2.5M grant + €0.5M-€10M equity), grant-only (up to €2.5M), or equity-only arrangements for scale-up and market deployment of breakthrough innovations. The program targets SMEs, start-ups, and small mid-caps with up to 499 employees, with MedTech/Healthcare representing 35% of funded projects. Other technology areas include Biopharma, Energy, AI, Quantum, Aerospace, Advanced Materials, and Semiconductors.

Innovation Partnership

Innovation Partnership facilitates collaborative innovation between public and private sectors with typical funding of €1-5 million per project. The program supports cross-sectoral strategic technologies through public-private partnerships and consortia. Projects focus on addressing societal challenges through collaborative innovation approaches.

Innovation Fund

The EU Innovation Fund provides substantial funding of €7.5 million to €300 million for large-scale demonstration of innovative low-carbon technologies. The program targets clean energy, carbon capture, renewable energy, and energy storage technologies to accelerate the transition to a low-carbon economy. Applicants include large companies, consortia, and public entities capable of implementing large-scale demonstration projects.

Innovate UK

Innovate UK offers various programs with funding ranging from £25K to £10M depending on the specific initiative, supporting business-led innovation, collaborative R&D, and knowledge transfer. The organization funds projects across all sectors with particular focus on emerging technologies and supports UK-based businesses, research organizations, and universities. Programs are designed to drive economic growth through innovation and technology commercialization.

Industrial Partnership

Industrial Partnership provides €2-10 million in funding for industrial research and innovation partnerships focusing on manufacturing, industrial technologies, and digital transformation. The program supports industrial consortia and research organizations in developing collaborative solutions for industrial challenges. Projects aim to strengthen European industrial competitiveness through strategic partnerships.

Eurostars

Eurostars is a joint EU-Eureka program offering €50K-€500K for international R&D collaboration specifically led by SMEs. The program takes a bottom-up approach, accepting projects from all technology fields without predefined thematic restrictions. R&D-performing SMEs must lead the consortium and demonstrate significant R&D activities.

LIFE Programme

The LIFE Programme provides €1-10 million in funding for environmental protection, climate action, and nature conservation projects across the European Union. The program supports environmental technologies, climate adaptation strategies, and biodiversity conservation initiatives. Applicants include public authorities, private companies, NGOs, and research institutions working on environmental and climate challenges.

Neotec

Neotec is a Spanish program offering €250K-€1M in funding for technology-based business creation and development, supporting the growth of innovative Spanish SMEs and start-ups. The program covers all technology sectors and aims to strengthen Spain's technology ecosystem. Funding is specifically targeted at Spanish technology-based SMEs and start-ups to enhance their competitiveness and market presence.

Thematic Priorities

EU Thematic Priorities encompass various programs aligned with EU strategic priorities including green transition, digital transformation, health, and security initiatives. Funding amounts vary based on the specific program and call requirements, with projects designed to address key European challenges. Applicant eligibility varies by specific program and call, with different requirements for different thematic areas.
EIC AcceleratorBeneficiary Deep Dive#Karos#carpooling#shared mobility#commuting#Mobility as a Service#EIC Fund#BlaBlaCar Daily#France
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